Asiasoft Partners Up With LINE to Launch “LINE Dragonica Mobile”
BANGKOK, Thailand — Asiasoft Corporation Public Company Limited announced last Friday, March 27, 2015, a partnership with LINE Corporation to launch a new game, LINE Dragonica Mobile, the mobile version of the highly popular PC game Dragonica.
LINE Dragonica Mobile is an action role-playing game developed by South Korean games studio, Funigloo. Slated for a May 2015 launch, the game has six playable classes, namely the Warrior, Knight, Magician and Archer. Similar to the PC version of Dragonica, LINE Dragonica Mobile will feature daily missions, quests, real time PVP, character outfits and more.
“As the leading online games publisher in Southeast Asia, Asiasoft is always seeking out the best games and entertainment services for our gamers,” Deputy Managing Director of Asiasoft, Miss Siriratt Waisarayutt said in a statement.
“There have been more than 18 million gamers who have played the PC version of Dragonica and we can’t wait to release LINE Dragonica Mobile with one of the top leading smartphone platforms, LINE.”
LINE, a leading mobile applications developer originally from Japan, has more than 33 million users in Thailand. The company currently offers 44 active game titles and a total of 518 million downloads for their mobile apps worldwide.
“We are glad to be able to work with Asiasoft, the number one online entertainment service provider in Southeast Asia, to add LINE Dragonica Mobile to the list of available games in LINE,” Mr. Krispol Laijongrak, Manager of LINE’s Thailand Games and a representative from LINE Thailand said in the same statement. “It will be a good chance for LINE users to enjoy a role-playing game which can be logged in using LINE from their mobile devices.”
“We will be coordinating with our offices across Southeast Asia to develop solid regional and local strategies to market the game with LINE to give LINE Free Coin for users in 6 countries in Southeast Asia. We plan to run both digital and offline campaigns across all media channels to promote LINE Dragonica Mobile.” Miss Wansika Chuachatchai, Assistant Marketing Director of Asiasoft, added.
LINE Dragonica Mobile is slated for launch on iTunes and Google Play in May 2015, and will be available in Thailand, Singapore, Malaysia, Vietnam, Indonesia and Philippines.
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